SEO Case Study

SEO Success Case Study: Doubling Organic Traffic and Lead Generation for a Health Client in Delhi within One Month


In the fast-paced world of digital marketing, our recent SEO endeavors have yielded remarkable results for Dr Nivedita Pandey. This case study delves into our journey, showcasing how smart work, meticulous topic research, and strategic backlinking strategies catapulted our organic traffic to new heights.


At the outset, our website was receiving an average of 9,000 organic visitors per month. While a respectable number, we aimed for substantial growth, specifically targeting key pages and blogs. The challenge was to enhance visibility, improve keyword rankings, and attract a more substantial and engaged audience.


  1. Increase organic traffic by optimizing on-page elements.
  2. Identify and eliminate spammy backlinks to improve website authority and trustworthiness.
  3. Enhance lead generation through organic channels.


  1. On-Page Optimization:
  2. We began by identifying high-potential topics relevant to our industry. Through in-depth keyword research and understanding user intent, we curated a content strategy that addressed the needs and interests of our target audience.

  3. Targeted Page Optimization
  4. Existing pages were meticulously optimized to align with identified keywords and user search queries. This included on-page SEO elements such as meta tags, headers, and content refinement to enhance relevance and readability.

  5. Strategic Backlink Building
  6. Leveraging a robust backlink strategy, we focused on acquiring high-quality, authoritative backlinks. This not only boosted the authority of our pages but also improved our website’s overall search engine rankings.

  7. Comprehensive Blog Overhaul
  8. Our blog section received a thorough makeover. We introduced a mix of evergreen and trending content, ensuring a steady flow of fresh and valuable information for our audience. Each blog post was optimized for SEO and strategically interlinked with our target pages.


  1. 3x Increase in Organic Traffic
  2. Over the course of [specific timeframe], our website experienced a phenomenal 3x increase in organic traffic. This significant growth was a direct result of our targeted approach to page optimization and content creation.

  3. Top Page Rankings
  4. Our target pages achieved top rankings for relevant keywords, significantly improving visibility on search engine results pages (SERPs). This ensured that our content was readily accessible to our target audience.

  5. Enhanced User Engagement
  6. With a well-optimized and seamlessly navigable website, user engagement metrics, including average session duration and page views, witnessed substantial improvements. Visitors were not only finding our content but were also staying longer and exploring more.

  7. Quality Backlink Portfolio
  8. The strategic backlink building approach resulted in a diversified and high-quality backlink portfolio, contributing to improved domain authority and search engine trust.


Through a strategic combination of on-page optimization and the removal of spammy backlinks, witnessed remarkable results within just one month. The doubled organic traffic not only improved their online visibility but also translated into increased leads and potential business opportunities. This case study demonstrates the effectiveness of a comprehensive and targeted SEO approach in achieving tangible and rapid results for clients in competitive industries like health and wellness.